I always believed (and still do) that focus is important to achieve something. But at the same time, I’ve always struggled with that belief on the creative side. I mean, if you like to develop ideas and concepts, when one tries to expand the horizons of its own vision, how can you stay limited to one genre, or to one area or subject?
Read MoreOn the previous blog post about test shoots, I wrote about their importance, but I’ve been asked why didn’t I talk about how to choose models. I didn’t write about it on purpose, because I think that's a very subjective/personal decision/choice.
Read MoreTest shoots is where almost everyone in the fashion industry begins. Photographers, models, stylists, make up artists and hair stylists, etc… pretty much everyone starts there. But what exactly are these and why are they so important?
Read MoreThe General Data Protection Regulation (GDPR) that came into effect on the past 25th of May is something that, according to several polls, most people are still unaware of. Over this last weeks, you may have received several e-mails from companies and brands…
Read MoreYou can never go wrong with denim, right? I'm frequently asked "what should I take to a photoshoot?" well, bringing some denim pieces is like "mandatory".
Read MoreIt’s been a while since I last shot a fashion editorial, actually… it’s been almost a year! And there were several reasons why it took me this long… but let’s focus on what made me shoot this one.
Read MoreMaybe this wasn’t exactly the day I launched the blog, because a blog requires some previous planning and doing before launching, but the first official post was done in April 2016. So, this makes April a kind of a double celebration month...
Read MoreI met Margarida Coelho, in person, about a year ago. Since then, we had the chance to shoot more than once, but I would say that our shootings aren’t quite the typical photoshoots, because we usually get the results...
Read MoreGetting married is not exactly something I plan for the near future, but every time I see Pureza Mello Breyner’s new collections, I can’t help but wonder…
Read MoreI met Miss R. through mutual friends and I think I can say we got along pretty well. I don’t exactly remember how did the “Musings” series came up, but I mentioned it and invited her to participate. From what I already knew about her at the time, I thought she would enjoy the experience. She wasn’t exactly sure about it, so she said she would think about it.
Read More“Starve the ego, feed the soul” is a photo series I started in 2015, with the intent of putting into images, two concepts I relate to a lot: the need for contemplation and the “take a step back perspective”.
Read MoreEwa is another good example of my admiration and respect for models who put themselves out there in the world. Not being able to travel as often as I wished, it’s always nice to at least meet people who are doing it and have stories to tell.
Read More
